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Our Story

Our story goes back to 2001

About Us

Verve was founded in 2001 by the husband and wife team of Jeff and Julie Lopinot.  We began in the South Grand Business District and are currently located in Tower Grove South.   We are in a newly remodeled building along the Morganford Strip. 


We offer a variety of services

Service Menu


Our customized services begin with a consultation to determine the optimal styling and conditioning needs based on your face, lifestyle, structure, and hair type. Next you will receive a shampoo and conditioning followed by a precision cut and style to finish.  Starting at $60

Hair Styling

We style hair for any occasion, whether it is a blow dry, setting some curls, or putting it up for a special event. We take the time to be sure you look your best.

Blow dry style  $40
Long Hairdressing starts at  $75
Iron Work $20 with haircut or blow dry

Hair Coloring

There is a wide range of color services and we are always expanding to meet the needs of our progressive clientele. Whether you want your haircolor to whisper or shout, our goal is to deliver the best in color services to enhance the image that suits your lifestyle.

Single Process Color:
Virgin application beginning at $80
Retouch (regrowth application) beginning at $75
Refreshing ends $25
Color Gloss $70

Double Process Blonding:
Beginning at $100

Highlighting and Dimensional Coloring

Specific looks in highlighted or dimensional hair require certain placement, sectioning, and quantity. We have different categories of highlight services so that you may choose what is best for you.

Partial Highlight: The natural way to place highlights on the visible top and sides.
Beginning at $85

Balayage: Hand painted highlights give a soft look that grows out naturally.  

Beginning at $85

Full head: From top to bottom, this application adds highlight and dimension throughout the hair.

Beginning at $100

Single foil application: A good way to accentuate, or put an exclamation point on the statement that is your hair. $5 each

Additional color or toning is an extra charge.

Color Correction

Specialized color service to remove or correct an undesired haircolor result no longer entails the time and expense of the past. New technologies allow us to safely remove specific dyes from the hair safely and without damage. Because of the nature of color correction however, we require a special consultation to assess and prescribe the right color formulation and care regimen to restore the color shine and condition of the hair

A color pricing invoice available upon consultation.

Texture Services

Waves and curl…some want them, and some don’t. Our texture services range from permanent body and texture waves to chemical relaxing, curl removal, and thermal straightening. With the many choices we offer today we can give you the hair you have always wanted.

Pravana Perfection Thermal Straightening
Price begins at $200

Permanent wave:
Standard wrap:
Beginning at $90

Custom wrap prices upon consultation

Brow and Lash Services

Eyebrow arch: $18
Upper lip: $15
Chin wax: $15

Brow Tint $10


Contact Us

Please call to schedule an appointment.


Tuesday - Thursday: 11am - 8pm

​​Friday: 10am - 5pm

​Saturday: 9am - 4pm


3237 Morgan Ford Road

Saint Louis, MO 63116

Tel: 314.771.4700

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